准备成功的市场营销
市场营销在当今的商业中至关重要. 顾客是任何组织的命脉. Companies must understand the marketplace and buyer needs and wants if they want to grow and compete effectively. Marketers constantly monitor customers and competitors to find a better way to design and deploy the firm’s core competencies to serve customers at a profit.
市场营销的重点将使你接触到创造性课程, marketing basics, advanced programs, business management, customer relations, sales, and communications. You may even specialize in areas such as international marketing, e-commerce, or research.
The demand for marketing professionals continues to grow as today’s organizations place greater emphasis on effective marketing as a means of achieving their goals. 工商管理学位:市场营销, 你将为许多不同类型的职业道路做好准备, including:
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- Advertising
- Brand/product management
- Industrial marketing
- International marketing
- Logistics and distribution
- Market research
- Product development
- Public relations
- Retailing and sales management